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Changing the Conversation on Adult Influenza Vaccination

Influenza, one of the most common infectious diseases, kills up to 650 000 people every year.  Of these deaths, some 90% occur in people aged 65 years and older.[i]  While the influenza vaccine is a recommended action, rates of vaccination remains sub-optimal among older adults and those with weaker immune systems.  This study showed unequivocally that insufficient attention is paid to implementing effective public health communication on adult influenza vaccination.
1 World Health Organization (2014) Influenza Fact Sheet No. 211. Retrieved from: http://www.who.int/mediacentre/factsheets/fs211/en/
Changing the Conversation Report cover

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Changing the Conversation Report cover

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Country-level reports and infographics

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Australia
Brazil
Canada
China
England
France
Germany
Japan
South Korea
USA
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Consensus statement (1)
Infographic (16)
Other (1)
Press release (7)
Report (17)
Social media (18)
Video (9)
Changing the Conversation on Adult Influenza Vaccination
A consensus statement based off of the Changing the Conversation on Adult Influenza Vaccination Expert Meeting.
Changing the Conversation: An Introduction (English)
Watch Anna Sangster, Program Manager at the IFA, introduce Changing the Conversation on Adult Influenza Vaccination.
Messages Matter: A Spotlight on Influenza Vaccination Campaigns
A ten-country study on the status of influenza campaigns, focused on the most vulnerable members of our populations – older adults and people with underlying chronic conditions.
Press Release: Changing the Conversation on Adult Influenza Vaccination
Read the announcement of the summary report for Changing the Conversation on Adult Influenza Vaccination.
Expert Meeting: Slide Deck
Slides from the Changing the Conversation on Adult Influenza Vaccination Expert Meeting on 16 September 2020.
Expert Meeting: Recording
A recording of the Changing the Conversation on Adult Influenza Vaccination Expert Meeting, held 16 September 2020.
End Immunization Inequity: Annette
Watch Annette's influenza vaccination story.
Campaign Overview: Australia Report
The Australia country-level overview of the 2018-2019 adult influenza campaign.
Campaign Overview: Australia Infographic
An infographic based on the Campaign Overview: Australia report
End Immunization Inequity: Umberto
Watch Umberto's influenza vaccination story.
End Immunization Inequity: John
Watch John's influenza vaccination story.
End Immunization Inequity: Baroness Sally Greengross
Watch Baroness Greengoss' influenza vaccination story.
Visão Geral da Campanha: Brasil Report
The Brazil country-level overview of the 2018-2019 adult influenza campaign (Portugese)
Campaign Overview: Brazil Report
The Brazil country-level overview of the 2018-2019 adult influenza campaign.
Campaign Overview: Brazil Infographic
An infographic based on the Campaign Overview: Brazil report
Visão Geral da Campanha: Brasil Infographic
An infographic based on the Campaign Overview: Brazil report (in Portugese)
Mensagem do Assunto: Um foco nas Campanhas de Vacinação contra a Gripe
Read the announcement of the summary report for Changing the Conversation on Adult Influenza Vaccination (in Portugese)
Changing the Conversation: An Introduction (Spanish)
Watch Ms Nathalia Wittingham, Conference and Events Manager at the IFA, introduce Changing the Conversation on Adult Influenza Vaccination.
Campaign Overview: Canada Report
The Canada country-level overview of the 2018-2019 adult influenza campaign.
Campaign Overview: Canada Infographic
An infographic based on the Campaign Overview: Canada report
研究概述：中国 Infographic
An infographic based on the Campaign Overview: China report
研究概述：中国 Report
The China country-level overview of the 2018-2019 adult influenza campaign.
Press Release: 重新审视成人流感疫苗接种
Read the announcement of the summary report for Changing the Conversation on Adult Influenza Vaccination.
Campaign Overview: China Infographic
An infographic based on the Campaign Overview: China report
Campaign Overview: China Report
The China country-level overview of the 2018-2019 adult influenza campaign.
Changing the Conversation: An Introduction (Mandarin)
Watch Yifan Zheng, Project Officer at the IFA, introduce Changing the Conversation on Adult Influenza Vaccination.
Campaign Overview: England Infographic
An infographic based on the Campaign Overview: England report
Vue d’ensemble de la campagne : France Infographic
An infographic based on the Campaign Overview: France report (French)
Campaign Overview: England Report
The England country-level overview of the 2018-2019 adult influenza campaign.
Campaign Overview: France Report
The France country-level overview of the 2018-2019 adult influenza campaign.
Campaign Overview: France Infographic
An infographic based on the Campaign Overview: France report
Changing the Conversation: An Introduction (French)
Watch Andra Stancu, Project Officer at the IFA, share an introduction to Changing the Conversation on Adult Influenza Vaccination.
Les messages comptent : Un coup de projecteur sur les campagnes de vaccination antigrippale
Read the announcement of the summary report for Changing the Conversation on Adult Influenza Vaccination.
Vue d’ensemble de la campagne : France Report
The France country-level overview of the 2018-2019 adult influenza campaign (French)
Campaign Overview: Germany Report
The Germany country-level overview of the 2018-2019 adult influenza campaign.
Kampagnenübersicht: Deutschland Report
The Germany country-level overview of the 2018-2019 adult influenza campaign.
Campaign Overview: Germany Infographic
An infographic based on the Campaign Overview: Germany report
Kampagnenübersicht: Deutschland Infographic
An infographic based on the Campaign Overview: Germany report.
Press Release „Botschaften sind wichtig: Impfkampagnen gegen Influenza im Rampenlicht“
Read the announcement of the summary report for Changing the Conversation on Adult Influenza Vaccination.
成人のインフルエンザワクチン に対する意識の向上 キャンペーン概要：日本
The Japan country-level overview of the 2018-2019 adult influenza campaign.
Campaign Overview: Japan Report
The Japan country-level overview of the 2018-2019 adult influenza campaign.
成人のインフルエンザワクチン に対する意識の向上 キャンペーン概要：日本
An infographic based on the Campaign Overview: Japan report
Campaign Overview: Japan Infographic
An infographic based on the Campaign Overview: Japan report
メッセージの重要性： インフルエンザワクチン接種キャンペーンに着目
Read the announcement of the summary report for Changing the Conversation on Adult Influenza Vaccination.
Campaign Overview: South Korea Report
The South Korea country-level overview of the 2018-2019 adult influenza campaign.
캠페인 개요: 한국 Report
The Korea country-level overview of the 2018-2019 adult influenza campaign.
Campaign Overview: South Korea Infographic
An infographic based on the Campaign Overview: South Korea report
캠페인 개요: 한국 Infographic
An infographic based on the Campaign Overview: South Korea report
“메시지의 중요성: 인플루엔자 예방 접종 캠페인에 대한 주목”
Read the announcement of the summary report for Changing the Conversation on Adult Influenza Vaccination.
Campaign Overview: United States Report
The United States country-level overview of the 2018-2019 adult influenza campaign.
Campaign Overview: United States Infographic
An infographic based on the Campaign Overview: United States report

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